Website Manager
Rockstar is recruiting for a global brand that provides essential business support services. The client is a dynamic, fast-growing company focused on delivering high-quality solutions through a remote-first, outcome-driven culture. They are seeking a skilled professional to join their team and help shape their digital foundation.
In this pivotal role, the Website Manager will shape the digital foundation of a fast-growing global brand. As the Website Manager, the individual will own the day-to-day operations, governance, and performance of the HubSpot-hosted website. By partnering with senior leaders, design teams, and external agencies, the successful candidate will ensure the website remains a high-performing, conversion-ready platform that reflects the brand.
About the Role
The client is seeking a Website Manager to own the end-to-end operation of the website, ensuring updates are executed efficiently, quality standards are upheld, and the site remains accurate, scalable, and conversion-ready. This role acts as the central point of coordination across content, design, development, SEO, growth, analytics, and QA.
This is not a design or development role. It is an operational leadership role focused on execution, governance, and performance.
Key Responsibilities
Website Operations & Governance
– Own the full website maintenance lifecycle, from request intake through deployment
– Manage prioritization, SLAs, and scheduling for website updates (urgent vs. routine vs. strategic)
– Enforce website governance standards, including templates, modules, permissions, and publishing rules
– Serve as the primary point of contact for all website-related requests across Marketing, Sales, and Leadership
– Manage user access, permissions, and CMS training
Cross-Functional Coordination
– Coordinate work across Content, Design, Development, SEO, Growth/CRO, Analytics, and QA
– Ensure clear handoffs, timelines, and accountability at each stage of execution
– Identify and resolve blockers, dependencies, and resourcing issues
– Facilitate alignment between stakeholders on scope, priority, timing, and expectations
Release Management & QA Oversight
– Oversee staging, QA, and production releases
– Support CRO initiatives including A/B testing, personalization, and experiment QA
– Ensure all changes pass required checks:
– Content QA
– Visual QA
– Technical QA
– Accessibility compliance
– Own post-publish validation and coordinate rollbacks or hotfixes when needed
– Maintain a consistent release cadence and deployment process
CMS & Technical Stewardship (HubSpot)
– Maintain a clean, scalable HubSpot CMS environment, including:
– Page templates
– Modules
– HubDB usage
– Permissions and publishing workflows
– Ensure technical best practices are followed for performance, responsiveness, and maintainability
– Partner with the cybersecurity team to ensure website security, compliance (cookie consent, GDPR), and access hygiene
– Partner with developers on upgrades, fixes, and CMS improvements
Content & Asset Updates
– Implement content and copy updates in partnership with the Content team and subject matter experts
– Coordinate visual asset updates with the Design team
– Monitor pages for outdated content or messaging and trigger refresh cycles as needed
– Maintain long-term website architecture and scalability across services and verticals
SEO Oversight
– Oversee the implementation of SEO updates, with support from an external agency
– Partner with the SEO Specialist and web developer on audits and recommendations
– Ensure site updates do not negatively impact organic search performance
Vendor Management
– Serve as the primary point of contact for website-related vendors, including external SEO and CRO agencies
– Coordinate vendor requests by routing action items to the appropriate internal teams and owners
– Ensure alignment on scope, priorities, and timelines, and track vendor-driven work through completion
Documentation & Continuous Improvement
– Maintain website documentation, including:
– Website changelog
– SOPs for updates and QA
– Page inventory and ownership
– Lead retrospectives on major launches or incidents
– Continuously improve workflows, tools, and standards to increase speed and reliability
Required Qualifications
– 3–5+ years of experience managing websites in a marketing or growth environment
– Hands-on experience with HubSpot CMS (or comparable CMS platforms)
– Strong understanding of:
– Website governance and QA processes
– Cross-functional project coordination
– SEO and CRO fundamentals
– Proven ability to manage multiple concurrent requests and priorities
– Experience coordinating with distributed or remote teams
– Excellent organizational, communication, and stakeholder management skills
Work Conditions
Location: Remote (South Africa, India, or Philippines), with availability for U.S. Pacific Standard Time collaboration as needed
Employment: Full-time role with competitive salary and benefits
Why Join?
In this role, the candidate will shape the digital foundation of a fast-growing global brand. The individual will:
– Build structure where it matters by shaping scalable website operations, governance, and workflows
– Work in a remote-first, outcome-focused culture that values ownership, clarity, and results
– Collaborate with global teams, partnering with senior leaders and creative teams to align technical execution with strategic marketing goals