Social Media Moderator/Outreach Associate
Job Title: Social Media Moderator
Location:Remote
Working Hours: 40hrs/week (Full-time)
JOB OVERVIEW:
Welcome to an exciting opportunity in the world of digital engagement! We are currently seeking a skilled and enthusiastic Social Media Moderator / Outreach Associate to join our creative team. This role is instrumental in maintaining a positive online presence and fostering meaningful connections with our audience.
Responsibilities:
- In a timely manner, cross-train with the Content Marketing and Customer Service teams
- Actively monitor and engage with the online community across various social media platforms, including Facebook, Instagram, and other relevant channels.
- Respond promptly to comments, messages, and mentions, embodying the brand voice and ensuring a positive user experience, as well as going above and beyond to resolve problems for our Members
- Implement content moderation strategies to maintain a respectful and brand-appropriate online environment.
- Identify and address any inappropriate or harmful content, escalating issues as necessary.
- Foster a sense of community by initiating and participating in conversations with followers.
- Collaborate with the creative team to develop and implement community-building initiatives.
- Proactively identify and engage with potential influencers, partners, and collaborators in the online space.
- Execute outreach strategies to expand our brand reach and foster mutually beneficial relationships, including posting on forums that our target audience visit
- Ensure consistency in brand messaging and visual representation across channels.
- Utilize social media analytics tools to track engagement metrics, audience sentiment, and overall social media performance.
Requirements
- Demonstrated experience in managing and moderating social media accounts.
- In-depth knowledge of social media platforms, trends, and best practices.
- Strong written communication skills with an ability to engage effectively and professionally with diverse audiences.
- Proven ability to take initiative in identifying outreach opportunities and addressing community needs.
- Work collaboratively with the creative team, content creators, and other departments to ensure cohesive brand representation.
- Ability to navigate and moderate online discussions, addressing both positive and negative interactions with professionalism.
- Comfortable using social media analytics tools to extract meaningful insights and inform decision-making.