Marketing Specialist

Posted 3 months ago

The Marketing Specialist plays a key role in driving the company’s brand presence and market growth. This position is responsible for developing and executing innovative marketing strategies across digital and traditional channels. By combining data-driven analysis with creative thinking, the Marketing Specialist ensures that campaigns are effective, on-brand, and aligned with business objectives. Collaboration with cross-functional teams and a focus on continuous improvement are central to this role, supporting both the company’s visibility and long-term success.

Key Responsabilities

Conduct comprehensive market research to gather insights about consumer requirements, habits, and trends.
Develop and implement innovative marketing campaigns across digital and traditional channels such as social media, email marketing.
Collaborate closely with the sales team to support and enhance marketing strategies.
Analyze marketing data to measure campaign effectiveness and optimize future marketing strategies.
Manage marketing budgets and oversee the production of marketing materials.
Stay up-to-date with the latest marketing techniques and technologies, proactively recommending improvements to ensure our marketing efforts remain relevant and competitive.

Requirements

Bachelor’s degree in Marketing, Communications, or a related field.
At least 3-5 years of experience in a marketing role, with a proven track record of managing comprehensive marketing campaigns.
Strong analytical skills and experience with marketing metrics and data analysis tools.
Proficiency in digital marketing channels, SEO, and social media strategy.
Excellent communication and interpersonal skills, capable of working collaboratively across departments.
Creative mindset with the ability to spot original branding opportunities.

Schedule: Variable 10hrs/week (GMT -7-00) Mountain Time (US & Canada) 9 am – 11 am Monday to Friday

Benefits

Competitive pay in US Dollars.
You’ll get to work with some amazing, respected business professionals.
We really value and encourage input from our team members.
We offer different payment methods (Zelle, Face Bank, Binance)
You’ll get paid every two weeks
Birthday and work anniversary celebrations.
Alliances with many brands grant extra benefits to freelancers.
Weekly recreation dynamics that foster a healthy work environment.

Before You Apply, Please Read:

At Freelance Latin America, we’re excited to connect you with meaningful remote opportunities. However, we want to be clear:

⏰ These are professional roles with set schedules defined by the client.
Consistent availability is expected. You will have a set work schedule determined by the client, and you are expected to be present during those hours.

You will be part of the client’s team.
You’ll follow their company guidelines, communication practices, and workflows, ensuring seamless collaboration.

KPIs and goals matter.
Your performance will be measured to ensure alignment with client expectations and project objectives.

‍ Training may be required.
You might need to complete training to fully understand your role, tools, and client processes.

Commitment and responsibility are essential.
We work with clients who rely on your dedication to deliver consistent, high-quality results. This is key to building trust and long-term partnerships.

Ready to grow your career with us?
Apply only if you are ready to commit, learn, and take ownership of your role.