Marketing Manager (FOR POOLING)
Job Title: Marketing Manager
Location: Remote
Work Shift: PST
Working Hours: 40 hours per week (full-time)
About the Role:
We are looking for a dynamic and results-oriented Marketing Manager to join our team. The ideal candidate will have a strong background in developing and executing marketing strategies, managing campaigns, and driving brand growth. The Marketing Manager will oversee day-to-day marketing activities, lead a team of marketing professionals, and work closely with other departments to ensure the success of our marketing efforts.
Responsibilities:
- Develop and implement effective marketing strategies to achieve business objectives and enhance brand presence.
- Plan, execute, and manage multi-channel marketing campaigns, including digital, print, social media, email, and events.
- Lead, mentor, and manage the marketing team, fostering a collaborative and high-performance culture.
- Conduct market research and analyze consumer trends to identify opportunities and adjust strategies accordingly.
- Oversee the creation of compelling and relevant content for various marketing channels.
- Ensure consistent brand messaging and positioning across all marketing materials and channels.
- Monitor and analyze marketing performance metrics, providing regular reports to senior management and making data-driven decisions.
- Develop and manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.
- Work closely with the sales, product, and customer service teams to ensure alignment and support business objectives.
- Stay updated on the latest marketing trends, tools, and technologies to continuously improve marketing efforts.
Requirements
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 5+ years of experience in marketing, with at least 2 years in a management role.
- Proficient in digital marketing, including SEO, SEM, social media, email marketing, and content marketing.
- Strong analytical skills and experience in data-driven decision making.
- Excellent verbal and written communication skills, with the ability to present ideas clearly and persuasively.
- Strong project management skills with the ability to manage multiple projects simultaneously.
- Creative mindset with a keen eye for design and detail.
- Proven leadership and team management skills, with the ability to inspire and motivate a diverse team.
- Experience in brand management and developing brand strategies