GTM Engineer
Our client is seeking a highly skilled and proactive GTM (Go-To-Market) Engineer to accelerate growth by owning and executing outbound lead generation initiatives. In this role, you will architect, optimize, and deploy multi-channel outbound strategies—particularly email-focused—with a strong emphasis on deliverability, automation, and performance optimization. You’ll collaborate closely with leadership to drive key go-to-market efforts and scale customer acquisition through data-driven, high-impact outreach systems.
They are looking for a capable professional with deep knowledge of email deliverability and experience with tools like Zapier, Make, HubSpot, and Clay. If you’re a strategic thinker with an expert level understanding of cold-calling platforms and outbound marketing processes, we want to hear from you!
What You’ll Do:
- Optimize deliverability and performance across outbound channels
- Design, launch, and manage multi-channel lead generation campaigns with a strong focus on outbound email campaigns
- Leverage platforms and automation tools (e.g., Zapier, Make, Smartlead, Clay) to streamline and scale efforts
- Manage cold-calling and voicemail platforms and refine engagement strategies
- Analyze campaign performance metrics and adjust tactics to maximize impact
- Develop and test unique pitch angles and messaging strategies to improve outbound engagement
Requirements
- 4+ years of experience in outbound lead generation or sales development
- History of generating a high volume of qualified leads through outbound channels.
- Deep knowledge of email deliverability best practices and cold outreach
- Hands-on experience with sales automation and workflow tools (Zapier, Make, HubSpot, Clay)
- Comfortable managing cold-calling systems and processes
- Data-driven with a strong ability to optimize based on performance insights
- Collaborative, detail-oriented, and an excellent communicator
Benefits
- $5,000 – $5,800 USD/month
- Be part of a high-growth potential start-up that leverages AI to get results for clients
- Enjoy the flexibility of a remote-first organization
- 15 days PTO plus 6 holidays (after a 90-day ramp-up period)
- Opportunity to drive meaningful growth initiatives in a dynamic environment
- Celebrate achievements at our annual holiday party, where top performers are both recognized and rewarded.