Growth Marketer (URGENT) – CK
About Pearl:
Pearl connects top talent from around the world with US and EU-based startups that care about finding sharp and hungry talent that they can grow with long-term. We provide candidates who pass our vetting process with exclusive upskilling opportunities that enable them to get promoted faster in their new roles. We only work with employers who are looking to make full-time hires they can continuously mentor and promote.
Note: Please avoid submitting multiple applications, we only process one application at a time; you may request assistance to be re-profiled for a different job opening. If you have an ongoing application, please ask for updates from the recruiter handling your application.
About the Role:
Role: Growth / Marketing Lead
Work Schedule: 40 hours per week | Monday to Friday Eastern Time
Salary Range: Up to $2,000 plus performance bonus (double or triple your fixed rate)
The client is hiring ASAP
Do you love marketing? Enjoy developing high-level marketing strategies, executing them effectively, and then optimizing to achieve the best ROI?
Do you find excitement in seeing your marketing strategy go from concept to a fully realized and impactful campaign?
Then this role is for you.
Responsibilities:
- Analyzing and optimizing performance metrics using Google Analytics.
- Developing and implementing comprehensive organic and paid marketing strategies based on data analysis
- Managing campaigns across multiple platforms such as Meta, Google, Email campaigns and others
- Crafting basic yet effective copy for various marketing materials, utilizing AI tools as necessary, while ensuring a fundamental understanding of messaging principles.
- Less Priority: Strategizing and executing Facebook Ads campaigns to drive engagement and conversions.
Immediate tasks anticipated for the candidate to fully own on the first weeks:
- Introductory meeting
- Access to Google Analytics to perform in-depth data analysis
- Present findings and potential marketing plan
- Work with the CEO on marketing strategy and how to take over the dental industry
- Execute on marketing plan
Requirements
- At least 2-3 years of proven experience in a growth marketing or similar role and that you have an interest in what you do
- Non-Negotiable: Proficient in Google Analytics.
- Experience with organic marketing and coordinating with paid media buying
- Data-driven and Analytical
- Proactive and highly driven
- Excellent communicator
- Nice to have: Experience in SEO and copywriting but not a deal breaker, and systems in SEO such as AHREFS or SEMRUSH.
- Numerical Literacy: Comfortable working with numbers, metrics, and spreadsheets.
- With a proven track record of highly successful campaigns
- Learning Attitude: For example, you do not have experience with TikTok ads but you think they will be effective so you learn how to run them. Passion for driving growth and achieving results.
Benefits
- Permanent Work From Home/Remote Setup
- Long-term role with lots of areas and opportunities for growth
- Great working culture – get to work with a supportive team and set of leaders
- HMO coverage on your 30th day
- Avenues for career progression and development, potential to advance into leadership roles