Growth Lead (B2B SaaS)
This role is for one of Weekday’s clients
Salary range: Rs 2500000 – Rs 3500000 (ie INR 25-35 LPA)
Min Experience: 4 years
Location: Remote (India)
JobType: full-time
Requirements
We’re looking for a hands-on Growth Lead who can build our marketing and sales engine from the ground up. You will own demand generation, outbound prospecting, early-stage sales, and partnerships You’ll work directly with the founder and technical team, with autonomy to design, test, and execute growth strategies.
Key Responsibilities
- Demand Generation: Run multi-channel campaigns (LinkedIn, Google Ads, cold email, content marketing).
- Outbound Sales Development: Build prospect lists, craft outreach sequences, and book meetings with decision-makers.
- Pipeline Management: Qualify leads, run discovery calls, manage CRM (HubSpot), and move deals forward.
- Content & Assets: Develop landing pages, case studies, and comparison pages to drive inbound leads.
- Partnerships: Build relationships with ecosystem partners, marketplaces, and industry communities.
- Analytics & Optimisation: Track metrics like CAC, LTV, and conversion rates; run experiments to find scalable channels.
What Success Looks Like
- A predictable pipeline of sales-qualified leads each month.
- Consistent revenue growth from scalable acquisition channels (beyond referrals).
- Clear playbooks for outbound, inbound, and sales processes.
- Closed deals directly from campaigns you run.
Requirements
- 4–8 years of experience in B2B SaaS growth, marketing, or sales.
- Hands-on with outbound prospecting tools (Apollo, Lemlist, LinkedIn Sales Navigator).
- Practical experience with paid acquisition (LinkedIn/Google Ads) and content-driven growth.
- Excellent written and verbal communication skills.
- Self-starter who thrives in early-stage SaaS environments.