Email Marketing Manager
We are seeking a talented and experienced Email Marketing Manager to spearhead our email marketing strategies.
As the Email Marketing Manager, you will be responsible for planning, executing, and optimizing end-to-end email marketing campaigns. This includes managing email databases, crafting engaging newsletters, and leveraging web technologies to drive sales growth.
Your innovative ideas and deep understanding of customer engagement will be instrumental in promoting our brand, delivering valuable updates to our customers, and ensuring strong customer relationships.
If you are passionate about email marketing and have a proven track record of success, we invite you to join our team and contribute to our company’s continued growth and success.
Responsibilities
- Develop and implement innovative and strategic email marketing strategies that drive high levels of engagement and significantly increase revenue
- Stay informed and up-to-date with the latest industry trends and best practices in email marketing
- Conduct thorough market research to identify and understand the target audience, segment them effectively, and create highly targeted and personalized email lists
- Write compelling and persuasive email content that resonates with the audience, guides them towards desired actions, and ultimately generates results
- Effectively utilize advanced email automation software to efficiently build, execute, and manage complex email campaigns across various segments
- Monitor and analyze campaign performance metrics, such as open rates, click-through rates, conversion rates, and ROI, to continuously optimize and improve campaign effectiveness
- Lead and manage a team of talented email marketing specialists, providing guidance, support, and fostering a collaborative environment to ensure the successful delivery and impact of email campaigns
Requirements
- Bachelor’s degree in marketing or related field
- 1-2 years of experience in email marketing.
- Experience with email automation software (e.g. Mailchimp, Hubspot, Eloqua)
- Strong understanding of customer segmentation
- Excellent communication and writing skills
- Ability to analyze and understand campaign performance metrics
- Strong project management and leadership skills.
Benefits
Remote Work: Our company offers the opportunity to work remotely, allowing you the flexibility to work from the comfort of your own home or any location of your choice. Embracing remote work ensures a healthy work-life balance and eliminates the stresses of commuting.
Flexible Hours: We prioritize work-life balance and understand that everyone has unique commitments and daily schedules. With our flexible hours, you have the freedom to choose when you work, whether you’re an early bird, a night owl, or need to accommodate other personal or family responsibilities.
With paid leaves and holidays: We value your dedication and provide paid leaves and holidays, ensuring you have time to rest and rejuvenate.