Copywriter (Talent Pool)
About Us: Adale Ventures is a dynamic startup focused on building a global team to support eCommerce clients primarily in the U.S. We specialize in providing top-tier recruitment and staffing services, leveraging innovative technology and a customer-centric approach. As we expand our footprint, we are seeking a talented Copywriter to join our team and help us craft compelling content that resonates with our diverse audience.
Job Overview: We are looking for a creative and detail-oriented Copywriter to produce high-quality content that aligns with our brand voice and engages our target audience. The ideal candidate will have a strong understanding of the eCommerce landscape, particularly in the U.S. market, and the ability to create persuasive and informative copy that drives engagement and conversion.
Key Responsibilities:
- Content Creation: Develop clear, compelling, and engaging content for various platforms, including websites, blogs, social media, email campaigns, and marketing collateral.
- Brand Voice: Ensure all content aligns with Adale Ventures’ brand voice and messaging guidelines, maintaining consistency across all channels.
- SEO Optimization: Implement SEO best practices in copy to improve visibility and ranking on search engines.
- Market Research: Conduct research on industry trends, competitor content, and target audience preferences to inform content strategy.
- Collaboration: Work closely with the marketing, design, and recruitment teams to create content that supports our business goals and enhances the client experience.
- Editing and Proofreading: Review and edit content to ensure accuracy, clarity, and adherence to brand standards.
- Campaign Support: Assist in the development of marketing campaigns by creating compelling copy for ads, landing pages, and promotional materials.
Requirements
- Experience: Minimum of 4 years of professional copywriting experience, preferably in the eCommerce or recruitment industry.
- Education: Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.
- Skills:
- Strong writing, editing, and proofreading skills with a keen eye for detail.
- Ability to craft persuasive copy that drives action and engagement.
- Familiarity with SEO best practices and tools.
- Experience with content management systems (CMS) and social media platforms.
- Excellent research skills and the ability to quickly grasp complex concepts.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- Cultural Fit: Ability to work independently in a remote environment while being a proactive and collaborative team player.
Preferred Qualifications:
- Experience writing for the U.S. market, with a strong understanding of American English and cultural nuances.
- Previous experience in a startup or fast-paced work environment.
- Knowledge of eCommerce platforms and digital marketing strategies.