03. SEO Specialist
About the Role
You’ll work directly with our Marketing Director and web development team to:
- Audit and fix existing technical SEO issues.
- Implement on-page and off-page optimizations.
- Help define SEO best practices that align with business growth goals.
- Work with a WordPress website setup.
This is a hands-on implementation role with a strong focus on execution.
Key Responsibilities
Technical SEO
- Conduct full-site technical audit (crawlability, site speed, Core Web Vitals, indexation)
- Resolve errors flagged in Google Search Console
- Ensure proper schema markup, canonical tags, redirects, etc.
- Optimize site structure, navigation, and internal linking
On-Page Optimization
- Keyword mapping and implementation
- Meta titles/descriptions, headers, and content optimization
- Image optimization and accessibility compliance
Content SEO Support
- Provide SEO recommendations for ongoing blog/content production
- Advise on content clusters and keyword opportunities
- Identify gaps and suggest new landing pages to target legal service niches
Link Building & Off-Page SEO
- Develop white-hat backlink strategy
- Reach out to legal directories, publications, partners for backlinks
- Monitor and clean up toxic backlinks
Local & Niche SEO
- Improve local search visibility (including GMB profile if needed)
- Identify industry-specific SEO strategies (legal staffing, virtual legal services)
Reporting & Tools
- Use GA4, GSC, Ahrefs/SEMRush for monitoring
- Provide clear weekly and monthly performance reports and action plans
- Track keyword performance and rankings over time
Requirements
- Ideal Candidate
- Required:
- 5+ years in a dedicated SEO role
- Experience with WordPress
- Strong technical SEO skills (HTML/CSS familiarity)
- Ability to work independently and deliver high-quality, documented work
- Preferred:
- Experience with legal tech or professional services marketing
- Working knowledge of CRO and content funnel optimization
- Familiarity with Google Tag Manager & cookie compliance best practices
- Familiarity with legal, SaaS, or B2B service industries
- What We’re Looking For
- Clear communication and strong documentation
- Reliable delivery and ability to prioritize high-impact actions
- Someone who stays on top of Google algorithm updates and industry changes
- Results-driven mindset with a testing/iterative approach
Benefits
- Biweekly Payments: Guaranteed with no deductions from our end.
- Long-Term Opportunities: Build a lasting professional relationship with us.
- Fully Remote: Work from the comfort of your home—no onsite travel required.
- Paid Time Off: Enjoy 2 weeks of paid leave and recognition of US holidays.
- Wellness Support: Access our in-house psychologist and wellness coaching services.
- Professional Growth: Benefit from free training, language improvement sessions, and coaching programs.
- Exclusive Learning Access: Unlock free access to 200+ continuous improvement courses.