Google Ads Specialist
About the Role
We are looking for a Google Ads Specialist to join our dynamic marketing team at Remote Raven. In this role, you will be responsible for creating, optimizing, and managing Google Ads campaigns to drive traffic, promote our services, and achieve measurable results for our clients.
As a Google Ads Specialist, you should have a deep understanding of PPC advertising, keyword research, ad copywriting, and analytics. Your expertise will help us maximize ROI and improve the overall performance of our paid search initiatives in a fast-paced, fully remote environment.
Key Responsibilities
- Campaign Management:
- Develop, implement, and manage effective Google Ads campaigns across various platforms.
- Conduct thorough keyword research to identify opportunities for growth and optimization.
- Monitor campaign performance and adjust budgets, bids, and targeting to meet client goals.
- Analytics & Reporting:
- Analyze campaign performance data and provide detailed reports with actionable insights.
- Utilize Google Analytics to track conversions and user behavior.
- Prepare monthly performance reports and communicate results to clients and the team.
- Ad Copywriting:
- Create compelling and engaging ad copy that meets branding guidelines and attracts the target audience.
- Perform A/B testing on ads to optimize click-through rates and conversions.
- Continuous Improvement:
- Stay updated on the latest trends and best practices in PPC advertising and Google Ads.
- Participate in ongoing training and professional development opportunities.
This is a 100% Remote Job
Full time
$5-$8/hr
Requirements
What We’re Looking For
- Experience:
- Proven experience as a Google Ads Specialist
- Strong understanding of PPC campaign management and Google Ads best practices.
- Skills & Competencies:
- Proficiency in Google Ads, Google Analytics, and other digital marketing tools.
- Excellent analytical skills with a strong attention to detail.
- Ability to write persuasive and effective ad copy.
- Strong problem-solving skills and a data-driven mindset.
- Personal Attributes:
- Self-motivated and able to work independently in a remote environment.
- Strong communication and interpersonal skills.
- Adaptability and willingness to learn and grow in a fast-paced environment.